Samsung puts the power of real HD in the palm of your hand
Samsung Electronics Australia has expanded its Flash camcorder lineup with the launch of the technologically advanced HMX20C. Designed to deliver a truly superior recording experience, the HMX20C is Samsung's first real high definition (HD) dual digital camcorder to enter the Australian market.


    SYDNEY, AUSTRALIA, October 26, 2008 /Mobile Computing and PDA News Articles/ -- The HMX20C sets the standard in advanced video technology, with true HD 1920 x 1080 video recording, providing users with the highest digital visual resolution available today. The HMX20C captures both video and still photographs with premium quality - enabling consumers to record memories with the crystal clear quality of real HD. Coupled with Samsung's advanced Flash technology, the camcorder replicates visual information perfectly - with exact pixel-by-pixel quality to match today's best HD TVs.

Samsung Electronics Australia, Digital AV Marketing Manager, Sagar Dave comments: "The new Samsung HMX20C offers consumers a revolutionary recording experience. With true HD, Flash and Quick Start capabilities, this digital camcorder produces peerless video and still reproduction. The Samsung HMX20C is an affordable luxury - a compact camcorder that does not compromise on sound, style or vision quality."

Users will never miss a moment with the HMX20C's Quick Start capability, a unique high - speed capture feature which records video at an astonishing 250 frames per second (fps). Perfect for sport fanatics, the HMX20C has the ability to capture movement that is too fast for the human eye to discern - through ultra detailed, slow - motion playback. The HMX20C accelerates the pace with its powerful, built - in 8GB flash memory enabling users to shoot four times faster than a standard DVD recorder.

The HMX20C also provides a legitimate option as a still camera with its breathtaking accuracy and brilliant resolution. With its impressive F1.8 wide aperture, the camcorder absorbs more light through to the sensor, delivering crisp, compelling 4 megapixel images. The high performance, 10x Optical Zoom, 100x Digital Zoom lens is manufactured to extremely exacting standards - ensuring the most lifelike photo reproduction.

With the ability to support a multitude of video connections used by HD TVs including HDMI, Component, S - Video and Composite, the HMX20C is perfect for consumers on the move. Consumers will be equally impressed with the HMX20C's convenient docking cradle and built- in USB port, allowing seamless video transfer to PCs.

The Samsung HMX20C is now available in stores, RRP $1299.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit samsung.com.au

For review units and all other enquiries please contact:
Nicole Campbell
Weber Shandwick for Samsung
02 9994 4396/ 0421 926 015
ncampbell@webershandwick.com

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